Ather Energy, India’s leading electric scooter manufacturer, inaugurated its Experience Centre, Ather Space, in Srikakulam. This is Ather’s ninth Experience Centre in Andhra Pradesh and its 137th in the country. Ather Space will retail the Ather 450X Pro, one of India’s quickest and smartest scooters, alongside the Ather 450X. 

With the inauguration of this Experience Centre, Ather also rolls out a new, more compact design of their otherwise large-format outlets. While the large format Ather Space in a prominent location would generally be 1500-1800 sq.ft, these outlets are designed to cover a slightly smaller area between 600-900 sq.ft. The experience and the services will continue to be exactly the same, allowing customers to learn more about electric vehicles while providing a holistic experience in an interactive space. 

Speaking on the occasion, Mr Ravneet Singh Phokela, Chief Business Officer, Ather Energy, said, “We have been receiving a phenomenal response to our scooters since the launch of the first Experience Centre in Visakhapatnam in October 2021. Since then, Ather has increased its retail touch points across nine cities in the state. We believe the newly designed Ather Space will be instrumental  in allowing retail partners to increase their intra and inter city presence faster, thus also enabling Ather to expand our retail footprint at a faster pace and making our scooters accessible to more users.”