
This year’s IFA trade fair will be held in its usual form for the first time since 2019, as an attendance event with participation by the public. This is the perfect occasionfor BSH Hausgeräte GmbH to present innovative appliances and intelligent technologies from all product areas, and to showcase its own brands in an impressive way. Bosch, Siemens, Home Connect and the new BSH brand Solitaire will exhibit together for the first time in the whole of exhibition hall 1.1 in Berlin from September 2 to 6.
The smart kitchen is at the center of this year’s IFA presentations by BSH brands. Cooking, baking and frying become a new experience here:simple, convenient, sustainable and, above all, precisely tailored to people’s individual needs and expectations. In a seamless interplay of digital solutions and smart home appliances, consumers can tailor cooking, baking and frying ever more precisely to their personal preferences. This makes everyday life easier andmore convenient, and ensures better, more sustainable results.Matthias Ginthum, Chief Markets Officer of BSH, says:
“With our devices and services, we help improve the quality of life at home for many millions of people every day. The BSH brands and the coordinated, intelligent interaction of home appliances and digital solutions make a relevant contribution in this respect. How this works in everyday life is exemplified by our new premium oven series from Bosch and Siemens, which can be individually adapted to consumers’ wishes and needs with the help of many smart, innovative functions.”
Seamless interaction ensures a new digital kitchen experience
A first important step for the optimal, sensible use of various appliances and services: BSH offers connectivity for all new large home appliances. They can be integrated into the Home Connect ecosystem and can thus also communicate with each other. Consumers still operate their home appliances in the traditional way via touchscreens and buttons, or interact with the oven, refrigerator, freezer, dishwasher or cooker hood through the Home Connect app, popular voice assistants and smartwatches.
In addition, there are innovations such as an oven which, thanks to artificial intelligence, reflects the user’s wishes – from tips for correct oven setting and remote control to the preferred degree of browning. The new Smart Kitchen Dock also supports cooking, baking and frying processes in the kitchen as a voice-first smart display. Applications such as the foodfittery recipe app provide inspiration, and simplify everyday life in a way precisely tailored to the user’s own expectations. Now, sharing favorite recipes is also no problem for all users of theCookit, the smart food processor with a cooking function from Bosch: Thanks to a new function in the Home Connect app, all available recipes can be shared – via e-mail or messenger apps.
Smart, energy-efficient home appliances support a more sustainable lifestyle. This is an important decision criterion for consumers, especially in an age of rising energy costs and scarce resources. With transparent consumption data and individual setting options, the new premium washing machines help minimize energy and water use as well as the amount of detergent or cleaning agent required. Among other things, this is made possible by highly efficient water management and the latest i-DOS automatic dosing function with detergent recognition. As a result, they even undercut the highest energy efficiency class A by a further 20 percent. For example, the dishwasher learns as it operates: It takes energy and water consumption into account, and suggests an economical program alternative via the Home Connect app.