Dyson unveiled its best-performing and most efficient Airwrap yet – the Dyson AirwrapTM multi-styler today for the Indian market. Relentlessly dissatisfied, Dyson engineers challenged their own design to miniaturise and multiply the Coanda effect, pioneering a fully customisable styling tool to deliver a range of styles for all Indian hair types, without extreme heat.
The next-generation styling barrels featuring a rotating cool tip, make achieving curls and waves faster and easier – with no heat damage, to help maintain hair strength. Blending the results formerly achieved with two barrels into one attachment, now users can style the full head, creating clockwise and anti-clockwise curls and waves, without the need to switch attachment mid-style. Re-engineered brush attachments deliver precision shaping with enhanced Coanda performance, alongside an all-new dual-purpose Coanda smoothing dryer. Combining two attachments in one, the Coanda smoothing dryer hides flyaways in a single pass, with no extreme heat and transforms into a powerful dryer with the flick of a switch.
James Dyson said: “Most styling tools ignore that hair types are very different – what attachment may work for one, could be detrimental to another. The advancements in the Dyson AirwrapTM multi-styler build on the success of its predecessor, through relentless research, user trials and advancements in computational fluid dynamics. The result: direction change barrels for faster and easier curling, re-engineered brush attachments for more precise shaping, and an entirely new, dual-purpose Coanda smoothing dryer. Our ability to control airflow delivers enhanced Coanda performance to curl, shape and hide flyaways – without extreme heat.”
For the first time, the existing Dyson AirwrapTM styler owners can upgrade to these latest attachments, whilst retaining the original machine. This builds on the sustainable mindset adopted throughout the machine’s development – designing in a digital world reduces the reliance on physical prototyping, as a result drastically reducing the energy and materials used.
Through this iterative process of trial and error, engineers have been able to miniaturise air vents to achieve a level of airflow velocity, pressure and control never seen before.