WhatsApp Communities is a powerful tool to drive social impact in India, says Nick Clegg

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During his trip to India, Nick Clegg, President Global Affairs, Meta, participated in an exclusive Communities immersion with leaders from WhatsApp’s Community Builders Program in India to discuss how the recently launched feature, ‘Communities on WhatsApp’ is helping organizations stay better connected and organized, in their common goal of driving social impact at scale across the country. 

Earlier this month, Mark Zuckerberg announced the global roll out of WhatsApp Communities, a major update to how people and close-knit groups can connect on WhatsApp, making it easier for them to organize relevant group conversations under one umbrella, collaborate effectively, share information, and get things done efficiently. With Communities, WhatsApp also aims to raise the bar for how organizations communicate with a level of privacy and security not found anywhere else. 

The roundtable discussion included participants from five Indian communities representing sectors across healthcare, mental health, digital literacy, education, and women empowerment, who spoke about the how Communities on WhatsApp is the perfect solution to making conversations between their groups easier, efficient and more impactful, with the transformational power to drive health and social impact at scale, especially at the grassroots level. 

Nick Clegg, President Global Affairs, Meta, said, “WhatsApp is a way of life in India, with more than hundreds of millions of users, and is often the first digital gateway for millions. Over the years, we’ve seen organizations and local community groups using WhatsApp Groups to organize themselves and connect in meaningful ways. Our aim with WhatsApp Communities is to make these conversations easier, more efficient, and more impactful, empowering people and helping them organize and stay connected. With WhatsApp’s simple, reliable and safe platform, communities can organize their group conversations under one umbrella, which will make it easier for them to get things done while working towards a common cause, without compromising on privacy and security – making it a powerful tool to drive social impact at scale.” 

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