Uber today released the 2022 edition of its Lost and Found Index, a snapshot of the most frequently forgotten items, the most forgetful cities, as well as the days of the week and times of the year when Uber riders tend to be most forgetful.
While Mumbai bagged the title of the most forgetful city in the country for the second time in a row, Delhi NCR and Lucknow were not far behind. Backed by rider insights and gigabytes of data, the Lost and Found Index aims to educate riders in a fun yet informative manner about Uber’s in-app options available to them at the tap of a button, in case they lose or forget something in their Uber during their trip.
Over the last year, objects including phones, speakers/headphones, wallets and bags top the list of items left in Ubers across India, followed by utility items such as groceries, thermos/water bottles and phone chargers. Besides leaving the usuals behind, Indians have also forgotten unique things such as ghewar (an Indian sweet dish), flutes, Aadhaar cards, Dumbbells, a bike handle, cricket bats, spike guards, and college certificates, to name a few.
Commenting on the Index, Nitish Bhushan, Director, Central Operations, said, “We get that losing an item can be stressful, but when you Uber, you always have the option to trace so that you can attempt retrieving your belongings. This annual survey is a fun and informative way of reminding our riders how easy it is to raise a retrieval request for a lost item in-app.”