phenkonahirecyclekaro–South India’s first ever mattress recycling campaign by Indian Sleep Products Federation (ISPF),

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Mr. V. Prakash Rao Chairman Telangana State Water Resources Corporation inaugurated the second campaign of #phenkonahirecyclekaro, an initiative of theIndian Sleep Products Federation (ISPF), Indian Polyurethane Association (IPUA)&Recykal in Hyderabad. The first pilot of #phenkonahirecyclekaro was initiated from Bhopal in the month of July this year. In his Speech he said, “Life is beautiful only if you sleep on a good mattress” Further he congratulated the team for organising this campaign for “Solid Waste Disposal in a safe way”.

In the pursuit to take care of the environment, ISPF and IPUA along withRecykalhave taken the initiative of GREEN REVOLUTION inHyderabad,that aims at recycling the used mattresses and not allowing them to go to the landfill, thus, to achieve maximum impact on environment sustainability and pollution control.

The initiative will promote the Indian mattress industry as a green industry. It will also help people to dispose of their mattresses in an eco-friendly manner, taking them towards a sustainable living. The participating dealers will be certified as a sustainable retail shop. This is the second#phenkonahirecyclekarocampaign in Hyderabad under the guidance of ISPF &IPUA, which will significantly help in regulating mattress circular economy, in saving environment and natural resources.

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